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Portrait Cecchi Family


Family connection and values, love of the land and her history, the sustainability of the areas, along with seeking opportunities for innovation underpin the work of the Cecchi family, and have done so throughout the past century and more. And there is no sign of them slowing down
Next year the Cecchi family will celebrate 125 years of activity. Based in one of the most famous areas of Tuscany, today the historic Chianti Classico company managed by brothers Cesare and Andrea Cecchi, sees about half their production of 7.5 million bottles, sent to 50 foreign markets. The fourth-generation brothers oversee an organization spanning Tuscany and nearby Umbria.

The Cecchi's family history began in 1893 in Chianti with Luigi Cecchi, a noted wine taster. His love of wine gave birth to the dynasty, and they soon became the family to follow after proving their worth in the cellars in the area.

Since 1935, the name of the Cecchi family has extended beyond Italy's borders.
Luigi Cecchi – nephew of the founder – purchased Villa Cerna, with its 83 hectares of vines, in 1962. From these lands originate the Chianti Classico and Chianti Classico Riserva Villa Cerna wines of extraordinary elegance and character, and an extra virgin olive oil DOP.

Coevo Cecchi

In the 70s the Famiglia Cecchi moved to Castellina in Chianti, a historic production area of Chianti Classico. Here, the production approach combined tradition and innovation, continuous research on vineyards, vintage and mechanised harvesting, and winemaking – all paying attention to preserving the specific character of each parcel. Not only the heart of production, it is the nerve-centre of the operation, and has been lovingly designed to respect nature and territory. Even the parquet in the tasting room reflects this respect, being made with old barriques and barrels.
It was in Castellina in Chianti in 2006 that the Coevo project was born – a new wine thought, felt, and desired by Andrea and Cesare Cecchi.
"We wanted to give a strong signal to our centenary of oenological history. Creating a moment that was a synthesis of our past, memory of tradition, testimony of the territory, reference to the present, but above all to the future."


This wine represents the synthesis of the family's path. Its philosophy is to have the highest quality for each vintage, taking into account that taste evolves over time. That's why the harvest changes according to the vintage, but maintains the base of Sangiovese, which binds the Cecchi family to the territory. The vineyards of the Coevo are Sangiovese and Cabernet Sauvignon from Castellina in Chianti, and Petit Verdot and Merlot from Val delle Rose in Maremma.
Through the '80s and '90s the family continued to explore new opportunities and expand the company's holdings. At the end of the 80's, Luigi Cecchi fell in love with Castello Montaùto, extending over a hilltop in front of San Gimignano. This wonderful part of Tuscany is world-famous for both its historical value, and Vernaccia wine.

In 1996, the Cecchi family expanded again, this time in Maremma by acquiring Val delle Rose, in the Morellino area of Scansano. Among the vineyards there are selections of Sangiovese, Merlot, Petit Verdot, Cabernet Sauvignon, and Colorino, plus an area where one can find Vermentino growing. The main wine is the Morellino di Scansano DOCG, but the family emphasised the production of 'Litorale', a Vermentino di Maremma.
And in the late '90s, the company expanded beyond the borders of Tuscany into nearby Umbria, with a new production project. With the purchase of Tenuta Alzatura, the company gained the opportunity for the creation of new varietal wines.
In 2015, Cesare and Andrea launched their latest project by opening the Foresteria at Villa Cerna, catering to wine tasting and sales of other typical Chianti products. You can also visit one of the vineyards and the cellar, tasting or stopping for a glass of wine in combination with other local produce.
The company – and family – continue to seek new ways to celebrate their love of Tuscany – of Italy – and her wines.

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